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On May 15 of 2008, by the order of NATO Allied Land Component Command Headquarters Heidelberg, MediaBrand carried out a presentation of the Exercise Cooperative Longbow/Lancer 08 for the Armenian media. The Exercise will take place in Armenia in fall of 2008 under NATO “Partnership for Peace” program.
Within the framework of the event, separate presentations of NATO “Partnership for Peace” program and the annual Longbow/Lancer 08 Exercise, were held.
The final news conference, organized by MediaBrand, was attended by the Deputy Chief of Staff of the Allied Land Component Command Headquarters Heidelberg, Brig General Claudio Vercellotti and the Head of International Military Cooperation and Defense Programs of the Armenian Ministry of Defense, Col David Tonoyan.
The news conference was widely covered by Armenian media. Following its results, reports on 6 leading TV-channels were broadcasted: H1, H2, “Shant”, “Armenia”, “Yerkir Media”, “Ar” and “Kentron”, and articles were published in “Hayastani Hanrapetutyun”, “Agz” and “Hayots Ashkhar” newspapers.
MediaBrand also held a monitoring of event coverage in electronic and print media for the press service of the Allied Land Component Command Headquarters Heidelberg. |
